Jacquart et Fils chooses Waro to measure and communicate the environmental impact of its products

About the company :

A historic player in French bedding for over 75 years, Jacquart & Fils is a family-run business with its roots in the Hauts-de-France region. Specializing in the manufacture of mattresses, box springs and bedding accessories, the brand is recognized for its artisanal expertise, manufacturing quality and commitment to local values. Jacquart & Fils caters to both private and professional customers, combining high industrial standards, responsible innovation and local proximity.

Jacquart & Fils' CSR ambitions

Aware of the environmental and social issues at stake, several years ago the company embarked on a structured CSR approach aimed at reducing its environmental footprint, enhancing the value of its local know-how and reinforcing its positive impact on all its stakeholders. This dynamic is part of a continuous improvement process, based on concrete actions: improved traceability of materials, optimized waste management, employee well-being and increased social responsibility.

Why call on Waro?

To support this transformation, Jacquart & Fils chose Waro as its strategic partner. The objective: to structure, manage and promote its CSR approach using a clear methodology and appropriate tools. Working in close collaboration with in-house teams, Waro helped to establish an objective diagnosis, identify priority areas for progress, and better communicate the results obtained.

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Partnership objectives :

• Measuring and managing the environmental impact of our value chain, within the framework of ISO 14001 certification
• Communicate on the environmental impact of our products to highlight our committed approach
• Train Jacquart&Fils' sales team in environmental impact communicationDefine their environmental impact reduction targets
• Leading the way in environmental labelling

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What was set up with Waro

Since the launch of the partnership, several key milestones have been reached:

• Collection and integration of CSR data (materials, packaging, transport, product nomenclature, etc.) on the Waro platform, with a switch to automation via API for monthly updates.
• Monitoring of environmental indicators (BEGES, materials KPIs, waste management) integrated into the platform, enabling precise measurement of impact.
• Creation of customized dashboards to promote the brand's environmental commitments.
• Deployment of an environmental QR code on Jacquart product labels, currently being finalized, to provide consumers with transparent information.
• Workshops to train teams in CSR issues and product impact analysis.

What next?

The year 2025 marks a new stage with several major ambitions:

• Train the entire sales team in environmental communication (green claims, sales pitches, customer objections, etc.).
• Deploy impact communication on 80% of products by the end of 2025.
• Prepare the company for French environmental labelling and the European Digital Product Passport, based on data and analyses provided by Waro.
• Build a quantified reduction plan, based on the results of the product lifecycle analysis, to define an impact trajectory in line with the company's CSR objectives.

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